Selina Lang

Selina Lang is an illustrator based in Canada, originally from Beijing. Her work focuses on narrative illustration, often inspired by animals, personal experiences, and everyday moments. She enjoys creating vibrant, story-driven images with strong composition and expressive use of colour.

Her practice explores themes of observation, memory, and emotional connection, often combining playful visuals with subtle storytelling. She is particularly interested in developing illustrations for products, publishing, and visual storytelling.

Outside of illustration, she enjoys observing nature and collecting visual references from daily life, which often inform her creative process.

Sport Day

This illustrated picture book follows a small mouse competing in a series of sports events, where he repeatedly fails and feels discouraged. Just as he is about to give up, he joins a final balance-based event that suits his abilities and ultimately succeeds. The story explores themes of perseverance, self-worth, and the recognition of individual strengths, encouraging viewers to embrace their differences and not give up easily.

Travel Journal 

This four-page illustrated travel journal is based on personal experiences from different cities, combining observational drawing with stylized compositions. The project explores memory and place, capturing the atmosphere of each location while reflecting on travel as a personal and emotional experience.

Postcard 

This postcard series captures small social moments from everyday life, including karaoke, shared meals, and casual street scenes. The project focuses on transforming ordinary experiences into warm, relatable visual narratives that highlight connection, routine, and the quiet significance of daily life.

Crossed Paths

This narrative illustration series depicts a brief encounter between a student and a working adult, where each sees a reflection of their own future or past. The project explores themes of time, identity, and self-reflection through parallel storytelling and visual contrast.

Hold Brew

This branding project for a fictional coffee shop includes visual identity, packaging, and promotional design. The project explores how illustration can build a cohesive brand narrative, using character-driven visuals and consistent design to create a memorable and engaging identity.

Out of Sight

This short comic tells a humorous story about failed dieting attempts, using exaggeration and visual storytelling to depict internal struggle and temptation. The project explores themes of self-control, desire, and everyday frustration through a light and relatable narrative.

Twelve Flower Deities

This informational illustration series presents the Twelve Flower Deities, combining Chinese folklore with character design. The project explores how illustration can communicate historical and symbolic content while maintaining visual clarity and decorative appeal.